Shaping the future of streaming. Together.

At Matchpoint, we're not just building technology; we're changing the way the world discovers and connects with media content. With a relentless drive to innovate and a passion for empowering our partners, we are the architects of the next generation of global streaming success.

Tony Huidor
President of Technology & Chief Product Officer
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Tony Huidor

President of Technology & Chief Product Officer

Tony Huidor is the Company’s President of Technology and Chief Product Officer. In this dual role, he drives the company’s overall product roadmap as well as leads all key technology partnerships. Since joining Cineverse in 2015, Huidor has managed the launch and daily operations of the Company’s portfolio of all subscription and ad-supported digital-first channels. He conceived and designed Cineverse’s proprietary Matchpoint Dispatch™ distribution platform, which has allowed the Company to effectively streamline and scale its entire digital content distribution business. He also oversees overall product development of Matchpoint Blueprint™, which powers all streaming apps for Cineverse’s portfolio of streaming services, and Matchpoint Insights, which automates processing of all performance/revenue data and analytics.

In addition, Mr. Huidor recently developed cineSearch, which is the Company’s proprietary AI-based platform for advanced search and content recommendations.

Previously, Mr. Huidor served as Vice President of Operations for Universal Music Group’s (UMG) mobile division, which generated significant revenue for the company, then later transitioned into VP of Technical Product Development for Universal Music Group Distribution (UMGD), where he played an integral part in establishing and expanding the company’s digital and mobile distribution business. Prior to his tenure at Universal Music Group, Mr. Huidor served as Director of Product Development for the Walt Disney Company’s internet division, where he was responsible for the creation and development of subscription-based entertainment services worldwide. In addition, he established Disney Mobile, where he managed the creation and production of all premium mobile content worldwide across the Disney and Pixar portfolio of brands, with a strong focus on the North American, European, and Asian-Pacific regions.

He currently serves on the Board of Directors for the Digital Entertainment Group, a key trade organization serving the entertainment industry. Mr. Huidor holds a Bachelor of Arts degree from the University of California, Los Angeles.

Michele Edelman
EVP, Technology & GM of Matchpoint™
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Michele Edelman

EVP, Technology & GM of Matchpoint™

Michele Edelman is a seasoned Media & Entertainment executive with deep expertise in distribution, marketing, and supply chain innovation. As EVP of Technology and General Manager at Matchpoint, Cineverse, she leads the company’s go-to-market strategy—spanning sales, marketing, and operations for its automated media supply chain platform.

Before joining Matchpoint, Michele was Head of Growth at Premiere Digital, Executive Vice President of Marketing and Content Strategy at Vubiquity, and held senior roles at Warner Bros., including Vice President of Worldwide Marketing and Programming.

Over her 20-year career, Michele has created impactful campaigns for studios like Disney, ESPN, and MTV Networks, and co-led the industry’s first Movies On Demand program with CTAM.

She earned her BA from the University of Rhode Island and completed the Tuck Executive Management Program at Dartmouth College. Michele has been recognized among Media Play News’ Top 40 in Streaming Media, and is a recipient of the Women in Home Entertainment Award, CTAM’s Rainmaker Award, and the URI Distinguished Achievement Award.

Alison Maruca
VP, Product
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Alison Maruca

VP, Product

Alison Maruca is a dynamic product leader with a deep background developing interactive experiences at the intersection of media, technology, and entertainment. Prior to joining Matchpoint, Alison worked in the XR space developing gaming and narrative products and spent 14 years at Disney working on emerging technology. At Disney, her work spanned beloved franchises and brands where she has launched award-winning products on web, app and OTT. She was honored with a BAFTA and Apple’s iPad app of the year for her work on Disney Animated which explored the intersection of storytelling and technology throughout the history of Disney Animation. Alison began her career at LeapFrog where she developed educational titles for the LeapPad platform and launched the hand-held Leapster platform.

Michelle Thiele
SVP, Corporate Systems
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Michelle Thiele

SVP, Corporate Systems

Michelle Thiele is an accomplished technology executive with more than 17 years of experience leading enterprise applications, entertainment product development, and IT operations. As Senior Vice President of Corporate Systems at Cineverse, she drives large-scale technology initiatives that support key business functions across digital media, content management, finance, and rights management.

Michelle has played an integral role in advancing Cineverse’s proprietary technology platforms, including Matchpoint™—the company’s award-winning, fully automated media supply chain. Her leadership ensures that these systems integrate seamlessly with corporate operations, delivering the scalability and efficiency required to support a growing global content business.

Recognized for her deep technical expertise and collaborative leadership style, Michelle has guided Cineverse through multiple stages of evolution, from its early days as Cinedigm to its current position as a global streaming technology company. Promoted to Senior Vice President in 2023, she continues to bridge technology and business strategy, ensuring Cineverse and Matchpoint remain at the forefront of digital transformation.

Andrew Goldstein
Director, Sales
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Andrew Goldstein

Director, Sales

Andrew is an accomplished and forward-thinking Executive Sales Leader with over 22 years of success driving sales in advertising, rights management, royalty management, post-production and distribution services, as well as related SaaS solutions for the entertainment industry.

He has played a pivotal role in generating revenue, leading new product and service launches, elevating brand visibility, expanding market share, and driving international business growth. With deep subject matter expertise in intellectual property, asset management, rights and royalties management, licensing, post-production, asset delivery, theatrical distribution, content aggregation, independent film financing, and advertising, Andrew brings a well-rounded understanding of the industry landscape.

Known for his ability to prioritize, multitask, and adapt to shifting markets, Andrew thrives in dynamic environments. He communicates and collaborates effectively with internal and external stakeholders alike, fostering strong partnerships that move business forward. A natural leader, he has a proven track record of building, mentoring, and empowering high-performing sales teams to achieve ambitious goals.

Andrew’s strength lies in his blend of strategic vision and tactical execution. As a polished presenter and engaging public speaker, he brings clarity, creativity, and purpose to every initiative he leads.

John R. Smith
VP, Sales
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John R. Smith

VP, Sales

John R. Smith is an accomplished sales executive with more than two decades of experience leading distribution strategy, business development, and strategic partnerships across the content, media, and technology sectors. As Senior Vice President of North America Sales at Vubiquity, he played a pivotal role in transforming the company into a profitable, global content distribution platform—structuring major strategic deals that solidified its financial foundation and positioned it for long-term growth.

Under his leadership, Vubiquity achieved $120M in revenue and $27M in EBITDA at its peak, expanded into the European market, and secured distribution to every major U.S. service provider, reaching over 70 million homes. John also led post-merger integrations, aligning two distinct sales organizations to unify cultures, products, and processes.

Known for his collaborative and trusted leadership style, John has cultivated and mentored high-performing teams while building enduring relationships with key partners such as Comcast, Verizon, Charter, Turner Broadcasting, and CenturyLink. His expertise spans distribution sales, contract negotiation, digital distribution product launches, marketing, and telecommunications.

Currently serving as an Advisory Member at Adapt Global Studios, John continues to apply his strategic vision and deep industry experience to help organizations grow and adapt in an evolving media landscape.

Craig Kierce
Director, Sales
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Craig Kierce

Director, Sales

Craig Kierce is an experienced digital media professional with a strong background in online video, media workflows, and advertising technologies. As Director of SaaS Sales at Matchpoint, he leverages over a decade of industry expertise to help clients streamline operations, optimize content delivery, and unlock new revenue opportunities through automation.

With a career built at the intersection of media and technology, Craig has developed a reputation for translating complex digital supply chain systems into clear business value. His passion for client success and ability to align solutions with strategic goals have made him a trusted partner to media companies navigating the evolving streaming landscape.

Craig’s leadership combines technical fluency with a consultative approach—ensuring every engagement not only drives results, but strengthens long-term relationships. His work continues to expand Matchpoint’s presence as the industry’s leading automated media supply chain platform, empowering clients to deliver premium content faster and more efficiently than ever before.

Gabriel Berger
Executive cineSearch
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Gabriel Berger

Executive cineSearch

For over 25 years, Gabriel has focused on developing and deploying solutions and platforms that foster the meaningful intersection of information, data, and entertainment.  Gabriel served as CEO of ThinkAnalytics, a leader in providing content discovery experiences for some of the world’s largest media companies. Prior to that, Gabriel was EVP, Sales and Operations at Vubiquity, a worldwide managed services provider for owners and distributors of Premium Content, acquired by AMDOCS in 2018. Prior to Vubiquity, Gabriel was SVP Sales at Digitalsmiths, the leading Content Discovery company in North America, acquired by TiVo in 2014. Gabriel lives in Marina Del Rey, CA with his annoying cats, Sammy and Teddy.

90%
Faster innovation cycles in the industry
25%
Global market presence across continents
54%
Increase in partner ROI through our platform
Our Mission

At Matchpoint, our mission transcends technology; it's about empowering visionaries to connect with global audiences immediately, effortlessly. We envision a world where content creators and distributors turn their visions into captivating experiences that can be delivered to audiences as if by magic—magic that only Matchpoint innovation can create.

Connection with Cineverse

A Foundation of Strength

Matchpoint proudly operates as a strategic entity within the Cineverse ecosystem. This powerful alliance grants us unparalleled access to deep industry insights, cutting-edge research, and a vast network of resources, empowering us to innovate at an accelerated pace.

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